How did you use new media technologies in the construction and research, planning and evaluation stages?

How Research Impacted Our Ideas

All Pre-Production Paperwork

Story Boards

Magazine and Poster sketches

How effective is the combination of your product and ancillary texts?

When making a film it is the role of the film distributor to make sure that the film gets to where it needs to go and the right amount of copies are also sent out and the number of screenings. To do this they need to who the audience is so that they don't get anything wrong and lose money.

Once the target audience has been determined they will be targeted and will hopefully see adds about the film, whether it's on TV, out door ads, pre cinema trailers and on-line ads, these will make the target audience get wind of the film an go watch.

For different demographics and audience sizes, different marketing approaches have to be considered, because if a film is aimed at people who on't use the internet much and the adds a primarily based on-line then not many people are likely to turn up, also if too much money if spent then the margin for a profit will get smaller and sometimes they may end up losing money.

A good example of great marketing is 'The Woman in Black', masses of research and time was put into the film to make sure that the target audience was reached, so there were lots of out door ads on buses, internet adds on YouTube and other internet services and social media sites, as well as the main actor Daniel Radcliff appearing on countless talk shows and giving interviews concerning the film. In the film came out very successful breaking many English horror box office hits and getting approvals from many film critics.

Group Idea

Stay With Me

Alex and Simon are twins living in rural Britain. With their 18th birthday soon approaching, the twins  return from their summer holiday. In their way home there is a fatal accident and Simon is rushed to hospital where he eventually dies from the severity of his injures. As Alex returns to college in early September, 3 weeks after the events that lead to Simon's death, she starts seeing Simon's ghost.

On the night of their birthday Alex has a nightmare where she sees Simon kill someone. The next morning she a news story shows a local person was killed in the same meaner as she saw in her dream. Her dad tells her she can't go to college until she is over the death of her brother, and in the next few days which she stays at home, Alex has more nightmares of Simon committing murders and the news reports keep coming in of people being reported killed in the manner she sees in her nightmares.

All of these deaths have one thing in common, they happened on the same road that Simon had the accident. Alex makes the connection between the deaths, and the initial accident. The next time she has the nightmare she tells Simon that she knows what he is doing, she then proceeds to tell her parents the one behind the murders is Simon, and they of course do not believe her, and press her to see a doctor.

The doctor is convinced that it is a way of her trying to cope with Simon's death, so she decides to film her bedroom at night to see if Simon appears. During her next nightmare, Simon goes out and kills someone, then writes something on Alex's bedroom wall.

Alex looks back at the recording  and sees herself leaving the room then coming back sometime later and writing the exact words that she thought she saw Simon write on her wall but instead she is writing it herself.

After this she realises if she wants to keep Simon at bay it will cost her own life...